When Was the Last Time You Did a Website Evaluation?
We all go to our doctor to get regular check-ups (well, most of us do), but how often do we worry about the health of our business websites? A “healthy” website means it is working in the best way possible for you and your brand. At the same time, it’s vital your site is well received. Performing a simple website audit keeps your site current and user-friendly. It also allows for a clear, actionable list to improve SEO and super-charge your digital marketing.
The Secret Sauce You Need to Make Your Blog Successful
Today I want to focus on what is one of the most important factors you need to hone in on to make your blog successful. And by successful, I mean help you generate leads and sales.
We are seeing blogging become so overwhelming and dare I say- boring?
There's SO much content out there it's easy to get lost in it all. So how do you go about making an effective blog? Why should you even try?
Should I outsource my social media or my blogging?
A large part of marketing these days is inbound marketing, or attracting customers to your business. Not only is this cheaper than paying for a large advertising campaign, it's also proven to be more effective. So most people, especially small business owners, are seeing the value in things like blogging, email marketing and social media. It's a no-brainer.
Optimize Your Blog Posts for SEO: 11 Simple Tips
There are many SEO "experts" out there who will falsely tell you there are a lot of technical aspects that go into SEO that are "too complicated" to learn how to do and that you are better off just giving them money to deal with it.
Don't Get Fooled: What to Look for in an SEO Consultant
When it comes to outsourcing your search engine optimization strategy for your website, you need to know what to look for in an SEO consultant.
It's pretty widely accepted by most small businesses that a part of their target market is searching for their product or service online. They know they need to have a predominant online presence. Additionally they know they can't be buried way down on page 8 for key search terms.